Companies Win Project to Increase Chinatown Tourism
From the World Journal
January 21, 2004
The Lower Manhattan Development Corporation
has announced that, along with the September 11th Fund, it
will allocate $2 million
to boost Chinatown tourism. The project will be headed by the
city's tourism organization NYC & Company, coordinated
by a community consultation board and carried out by Industrial
and Commercial Association of Asian American Women, Dentsu
Communications and M. Sliver Associates.
are excited about the funding but dissatisfied with the way
the three companies were chosen. The LMDC had
earlier invited bidding for the project and received many tenders.
Companies that had bid unsuccessfully said their efforts were
wasted and asked for an explanation of the appraisal process.
corporation spokesperson Joanna Rose said the appraisal committee
would not comment on the criteria. The LMDC said
the three companies will disclose details of the project
at a joint press conference to be held at an undisclosed date.
Huang, executive director of the Industrial and Commercial
Association of Asian American Women, said she was very delighted
that the association is one of the three successful bidders.
An international company, Dentsu Communications, has put Wenfeng
Huang in charge of its Chinatown tourism promotion plan. Huang said
his major responsibilities include coordinating all participants
in the plan.
Founded more than 30 years ago, M. Sliver Associates engages in
marketing tourism. Its clients include public and private institutions.
Governor George Pataki said the project will
help Chinatown recover from the impact of Sept. 11, 2001, attacks.
has always been one of the most dynamic communities in the
city, and one of the plan's goals is to keep residents
and tourists informed of activities there.
Mayor Michael Bloomberg
said the terror attacks had battered Chinatown in particular,
and that the plan will help revitalize
its travel industry.
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Translated from Chinese
by Shasha Dai