Out of sight, out of mind — that's how Mayor Michael Bloomberg wants to reduce smoking rates among youth in the nation's biggest city.
Bloomberg announced today that he's going to push for new anti-tobacco restrictions, including a first-in-the-country law that would mandate retail stores hide away tobacco products except during sales to adults or when they are being restocked.
He said the bill tackles the pervasive in-store marketing of tobacco products to young people.
"New York City has dramatically lowered our smoke rate," Bloomberg said in a statement. "But even one new smoker is one too many — especially when it's a young person."
Health Commissioner Dr. Thomas Farley said the adult smoking rate had decreased from 21.5 percent in 2002 to 14.8 percent in 2011. But he said "youth smoking rates have remained flat at 8.5 percent since 2007."